Twitter: Useful For Celebrities And Businesses Alike
Kogi verde is coming to Koreatown! Wilshire and Ardmore! @ 11.45. Bring it! 10:42 PM May 14th from txt
Twitter, the micro-blogging platform popularly used by celebrities, politicians and civilians alike to tell friends (or fans) about their current condition or whereabouts, is now being taken full advantage of by both stationary and traveling businesses.
Take, for example, the Kogi BBQ trucks in Los Angeles: vendors of Korean-style tacos, and a local favorite amongst Angelinos in-the-know. The Kogi BBQ utilizes Twitter’s mobile functionalities to communicate with customers (and generate plenty of word-of-mouth attention in the meantime) by posting not only their location but also secret menu items, viewable only to “Followers” of their Twitter account. By doing this they not only effectively secure the customers they have, but attract more.
Twitter can be utilized by not only traveling businesses such as Kogi BBQ , but also by any company looking to find new customers or to widen their outreach. For example, if you owned a small shoe store you might alert your customers of new products in stock, or an upcoming sale. By helping businesses communicate with their client base, Twitter is helping to create a new method of marketing that is both fun, interactive and innovative.
Post by Marnie
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